We are a team of brave and vibrant Public Relations and communications professionals. We believe that success and hard work go hand in hand and armed with this mantra we have successfully built inroads into the complex maze of Journalism and Reporting in a diverse country like Nepal.
It is no secret that a brand that enjoys a robust corporate reputation, finds it easier to market their products and services, it makes the supply chain more reliable and in turn, attracts the best talent.
PR is built on the premise of collaborating with influencers, which eventually results in goodwill over a period of time. Journalists play a crucial role as influencers in the media domain.
MEDIA RELATIONS AT STAR SQUARED
We believe that Media Relations is never generic but a highly specialized craft that comes from years of practice. The ultimate ability to connect the right media with the right message at a particular point in time is strategic rather than…
B2B CAMPAIGNS FOR SMES AND LARGE CORPORATES
The B2B sector comes with its own idiosyncrasies. Most companies have their customer markets in other parts of the world resulting in limited messaging options locally.
BUILDING BRAND SALIENCE
Today’s world is consumer-centric and brands aim to provide consumers with a memorable experience. Ultimately, brands are designed to be an extension of a consumer’s aspirations and desires.
The digital revolution has opened the floodgates for evolving digital marketing formats that are resulting in vertical specializations. Terms such as Social Media Marketing, Digital Branding, Email Marketing, Content Marketing, Search Engine.
The Media segment is an evolving sector like any other industry. It is important for anyone who wishes to engage with them to better understand the nuances of media and journalism.