Features of A Good E-commerce Website
Showing related products to customers helps you to up-sell or cross-sell your product for a better deal. This type of marketing influences the visitors to spend more time and dollars on your website by displaying the products he/she has shown an interest in purchasing in the past.
No customer would want to scroll through thousands of products to find the one they want. Product filtering lets your customer customize their E-commerce experience and get exactly what they are looking. They can filter their search on the basis of price, size, popularity, color, design, etc.